AI CX Consulting · Dallas–Fort Worth

AI that your customers actually want to use.

Intelligent CX Consulting (ICX) is a Dallas–Fort Worth firm. ICX designs AI chatbots, voice agents, and agent systems for enterprise customer service teams. ICX-built systems have served 20 million users across 8 global markets.

Built on platforms that power enterprise AI

Google Cloud
Azure AI
AWS Bedrock
Anthropic
Dialogflow CX
RAG Pipelines

What does ICX build for CX teams?

ICX builds three things for mid-market and enterprise CX, support, digital, and product teams: conversation design, prompt engineering, and CX strategy. Each one ships to production on your stack.

Conversation design

Chatbot flows, intent maps, dialog scripts, and escalation paths. ICX builds AI that resolves issues on the first try.

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Prompt engineering

System prompts, guardrails, and tests that keep AI accurate, on-brand, and safe before it reaches customers.

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CX strategy

What to automate, what to measure, and what to ship next. ICX ties the plan to the metrics your leaders already track.

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$2M+
In AI-driven cost savings
20M+
Users served by AI globally
25%
Faster AI response times
40%
Customer satisfaction improvement

How does ICX deliver AI projects?

ICX uses a four-step engagement model: Discover, Design, Build, and Measure. The model ships production AI in weeks, not quarters.

01

Discover

ICX runs a 2-4 week sprint. The sprint audits the current customer experience and produces a roadmap.

02

Design

ICX writes the conversation flows, intent maps, prompts, and guardrails. Written, not slide-decked.

03

Build

ICX works with your engineers on your platform (Dialogflow, Azure, AWS, or custom LLM).

04

Measure

ICX sets baseline metrics, builds eval sets, and runs a review cadence. The AI keeps improving after launch.

What results has ICX delivered?

Two anonymized case studies from real enterprise engagements show what ICX work produces in production.

Multilingual Virtual Agent Serving 20M+ Users

A global tech company needed consistent support across 8 markets. ICX built the multi-language intent architecture, escalation paths, and production prompts.

$2M+
Cost Savings
25%
Faster Response
8
Global Markets

AI Self-Service Transformation for Customer Support

A mid-market e-commerce team was drowning in tickets. ICX rebuilt the customer-facing AI end to end: new flows, guarded prompts, and a self-service strategy that pulled volume off live agents.

40%
CSAT Improvement
35%
Self-Service Adoption
60%
Ticket Reduction
ICX brings a rare combination of deep technical prompt engineering expertise and genuine empathy for the end user. The results speak for themselves.

Enterprise AI Engagement, Anonymized Client Feedback

What is ICX writing about?

ICX publishes original research on prompt engineering, conversation design, AI governance, and agentic AI.

Illustration of a glasswing butterfly with transparent wings over a dark grid, evoking the Project Glasswing security theme
Industry News May 20, 2026 7 min read

Project Glasswing Is a Cybersecurity Story. A Conversation Designer Reads It Differently.

Project Glasswing is a new Anthropic-led effort, with partners like Amazon, Google, Microsoft, and JPMorganChase, to secure critical software using Claude Mythos Preview, a model that finds software flaws better than almost any human. Most coverage will focus on the hacking. This opinion piece reads it through a conversation designer's eyes: the names, the framing, and what it means for any business whose AI talks to customers.

Close-up of a circuit board, representing prompt systems as production infrastructure
Conversational AI May 19, 2026 6 min read

Prompt Engineering Is Becoming Prompt Systems: The Enterprise Shift in 2026

Enterprise teams are moving past individual prompts toward prompt systems: versioned, tested libraries of prompts treated as production infrastructure. In 2026, 45 percent of organizations plan to scale generative AI to production. The top blockers are guardrails (76 percent) and data readiness (62 percent). Prompt systems address both. Prompt engineering by itself does not scale. Prompt systems do.

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Ready to ship AI your customers actually want?

Start with a free 30-minute discovery call. ICX audits your current CX stack and maps a roadmap on the call.